Who You Calling A Jesse?

My second least favorite term of the moment is ‘Web 2.0.’ It just urksirks me to try and mark a ‘new’ web when all that really happened was Netscape 4.x has finally died – and RSS news readers have come onto the scene. This is all fueled largely by blogs and established reporters that report on blogs. What is Web 2.0? Check out O’Reilly’s essay on the topic. In short its a label that was thought up in a brainstorming session. Then enjoy The era of web 2.0ver – cause if there was a switch, its done, lets move on. Well for techies anyway.

Why do I bring this up when Digital Web has just mentioned it? Well because even though it is over many Universities have yet to join in. Assuming a 1.0 existed and a 2.0 exists: There are a load of Web 1.0 technologies still dominating our business systems along with the philosophy behind it. Even if the technological leap of 1.0 to 2.0 is over the philosophy behind it is ‘new.’ As the Digital Web post points out, for the average user the new stuff is just starting. Sites like Yahoo and Google will bring it them whether they know it or not. Makes me wonder if Hotmail has an update looming? Oh wait, we are just talking about updating functionality of web pages right? huh? Gah! Labels.

Interesting thought, is 2.0 over or just starting? I vote for starting… but prefer to say the web is just maturing… and I still dislike the term but if that is what it takes to get the word out, I can live with that.